Thursday, February 21, 2013

Why would Walgreens put this type of Passport photo on their advertising material?

Why would Walgreens put this type of Passport photo on their advertising material?

Passport photos need to have face uniformly exposed but not sure why Walgreens has put a passport photo in their advertising below that has shadow across the face? See at the photo insert that I got today when I picked up my photos from a Walgreens store in Los Angeles. The lady's photo has half of the face darker compared to the other half. Also, the background is not uniform!!

Did they make a mistake? Or did someone didn't know about passport photos was asked to create/approve this advertising creative? Strang, isn't it?

1 comment:


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